BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//EMWA - ECPv6.16.1//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://emwa.org
X-WR-CALDESC:Events for EMWA
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:Europe/Amsterdam
BEGIN:DAYLIGHT
TZOFFSETFROM:+0100
TZOFFSETTO:+0200
TZNAME:CEST
DTSTART:20240331T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0200
TZOFFSETTO:+0100
TZNAME:CET
DTSTART:20241027T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0100
TZOFFSETTO:+0200
TZNAME:CEST
DTSTART:20250330T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0200
TZOFFSETTO:+0100
TZNAME:CET
DTSTART:20251026T010000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:+0100
TZOFFSETTO:+0200
TZNAME:CEST
DTSTART:20260329T010000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:+0200
TZOFFSETTO:+0100
TZNAME:CET
DTSTART:20261025T010000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=Europe/Amsterdam:20250715T130000
DTEND;TZID=Europe/Amsterdam:20250715T140000
DTSTAMP:20260725T205752
CREATED:20250613T152335Z
LAST-MODIFIED:20250613T152841Z
UID:10000005-1752584400-1752588000@emwa.org
SUMMARY:Search Engine Optimisation (SEO) Health Blog Writing for Medical Writers: Build Visibility and Trust Online
DESCRIPTION:13:00 – 14:00 CEST \nValerie Leroux \nMany medical writers are asked to write “SEO-friendly” blog content — but often receive little guidance on what that really means. Should you focus on keywords? Length? Structure? Sources? And how do you ensure SEO doesn’t compromise medical accuracy or credibility? \nIn this practical session\, we’ll break down exactly how SEO applies to health blog writing\, so you can confidently deliver content that performs well online and maintains professional standards. \nYou’ll learn: \n· What clients really expect when they request SEO content \n· How to apply E-E-A-T (Experience\, Expertise\, Authority\, Trust) to boost both SEO and credibility \n· How AI is affecting SEO health writing (and where your skills remain irreplaceable) \n· The most common SEO mistakes writers make and how to avoid them \n· Simple techniques to optimize blog headlines\, introductions\, and references \nLevel: Foundation \nPrevious knowledge required: None \nTo register; email info@emwa.org
URL:https://emwa.org/event/search-engine-optimisation-seo-health-blog-writing-for-medical-writers-build-visibility-and-trust-online/
CATEGORIES:Webinar
END:VEVENT
END:VCALENDAR